Earthbound Farm Website Redesign

For Earthbound Farm’s website, we were tasked with adding an updated aesthetic and optimizing the information architecture.

Launch Site

I focused on extending the visual designs across all responsive breakpoints. I took a handful of desktop designs (Home, Blog, and Recipes) and continued the design system on the rest of the pages. These were then converted to the mobile breakpoint to allow users access on all devices. Our redesign enabled users to search for products more easily and facilitated Earthbound to organize they content more appropriate to their goals.

Art Director: Robin Eusebio Silva
Visual Designer: Erica Cotten

Company: Sequence